In 1973, Udi began the third generation of his family to own and operate a printing company. He holds a bachelor’s degrees in economics and business administration and a technical degree in electronics engineering. He has been actively involved with many organizations such as the R&E Council of NAPL and TAGA since 1988.
Udi was Vice President and then President of the Israeli Printing Industry unit of the Small Business Association of Israel. When Udi became Vice President while heading up his own printing company, he realized how much help the industry needed and how it was so much more behind other industries. Modern, more effective theories were being used in many manufacturing operations, but not in printing. Realizing that all printers had similar problems, he decided to take on the mission to help the industry fight the negative trends he had identified. For Udi, that was, and still is, his Number One goal. Since that time, he has focused on creating the Theory of Global Optimization (TGO) theory, and on building intelligent software products and educational programs around that theory.
In 1984, Udi founded a company specializing in intelligent production management systems for the printing industry. He educated the industry in the Theory of Global Optimization and the importance of using constraints management to be more competitive, and he and his team created the unique PrintFlow dynamic scheduling system designed on TGO principles. He was one of the main founders of the PrintCafe software company, which brought TGO into the traditional MIS. This produced a new paradigm of a Print MIS, one that fully integrate business and production systems with TGO and automated intelligence.
In 2003 EFI, being a leader in Fiery Server and other products for the digital print, realized that hardware alone is not enough to maintain a successful business and that it does not bring enough value to customers, and purchased PrintCafe for its MIS and add-on products. Udi helped drive the integration of all EFI products to add the value of total integrated workflows with automation and intelligence. Today, PrintFlow Dynamic Scheduling is an integral part of EFI workflows, and has been successfully implemented in many printing companies. Most recently, PrintFlow has made possible the groundbreaking, total lights-out “Smart Factory” operations, with automated intelligence that optimizes throughput and profits in touchless workflows.
Udi suggested this EFI workflow to FedEx and managed the project with FedEx for a few year for an amazing success.