PodiumWear Custom Apparel discusses extreme customization for sports wear

Extreme Customization at Digital Textile Printing US 2017

This year's Digital Textile Printing US will feature presentations exclusively dedicated to the various applications in the digital textile printing market from PodiumWear Custom Apparel, Aberdeen Fabrics, Mimaki USA and EFI.

Reid Lutter, CEO of PodiumWear Custom Apparel will present a case study during his presentation, Off Piste: Going Digital for Ski Wear and Extreme Sports Wear, as part of the Applications for Digital Textile Printing session.

During his presentation, Lutter will discuss the current market, capabilities, pitfalls and challenges for highly technical custom sublimated apparel. Additionally, providing perspective on opportunities for the future and what is needed from the supply base to succeed.

Hear more form Reid during the Panel Discussion: Delivering on the Promise of Digital Textiles by Achieving a Better Workflow with David Brewer from Image Options and Dan Cantrell from Zund America.

>>>View the Full Conference Agenda

Meet the Speaker: Reid Lutter, Owner & CEO, PodiumWear Custom Apparel

Podiumwear owner Reid Lutter has been nordic ski racing for 30 years and nordic coaching for 20 years. He founded the National Nordic Foundation, a fundraising non-profit that benefits U.S. development programs, and now sits on its Board of Directors. He has coached National Champions, an Olympian as well as the U.S. Ski Team's World Junior Championship team twice. Still very heavily involved in nordic skiing, Reid coaches the Loppet Nordic Race Team and travels to races around the country.

Reid started Podiumwear in 2003 after many frustrating experiences as a coach trying to order custom team apparel. Never one to shy away from a new challenge, he decided he could make a better product and provide better customer service, so he started his own company. After experiencing success with custom nordic apparel, he decided to expand Podiumwear's horizons to include other favorite sports: cycling, alpine skiing, running and ultimate frisbee. You know what they say - love what you do and do what you love!

>>>Learn more about all the speakers at this year's conference